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The Top 50: Performance Marketing Platforms & Networking
Our affilate marketing environment is in a state of almost eternal transformation. Ways of attracting website users from socially -minded communities and organically -mediated rankings, tracking them through the purchase cycles on desktops and mobiles, and earning appropriate rewards for doing so, are far different and more complex for today's affilate marketers than they have been in recent years (as well as for those merchants that are supporting the whole ecosystem).
Moreover, affilate networking seems to be entering and leaving the on-line commerce world faster than any other. However, since marketing practices are such an integrated part of the overall marketing experience, the platform choice procedure is of paramount importance for retailers and publishers.
If you make the right decision, your franchise will miss a significant chance to increase visibility and eventually generate extra revenue. There is a long way to go before marketing and advertising professionals who want to grow their business through real-world marketing often opt for a platform that is the most cost-effective rather than the most feature-rich, rugged and finally workable.
Of course, there is a better way to choose a networking that will be used for your company's performance marketing campaign - expertise. Performance marketing plattforms that will be listed among this month's top 50 Plattforms are those that have become indispensable throughout our entire online histories in the performance marketing realm.
Some of the big players are well-known, among them Consversant (formerly Commission Junction) and LinkShare (part of Rakuten), as well as ClickBank and Tribal Fusion. And there are lesser-known plattforms that quickly make a name for themselves with innovations like Skimlinks and Fluent. Every one of these plattforms is one of a kind and offers possibilities that are not available anywhere else.