Media and Advertising CompaniesAdvertising and media companies
Media agency: What's the difference?
A number of problems can cause a company to outsource this functionality, such as low revenues, poor advertising creative or if you do not have a market research policy. As soon as you have decided to find an agent, you will be asked two more important questions: How did I expect this agent to work?
Historically, they have been responsible for the search and purchase of media spaces for advertising companies. Today, many of them provide design engineering and media design to ensure they maximize advertising presence and effectiveness. If you are not sure where to advertise your trademark and are looking for better advertising tariffs than you currently receive, you can commission a mediaagentur.
As a rule, an advertising company is in charge of part of the entire advertising campaign. Your specialty is to convey the message about your trademark through your own advertising. Some advertising companies, however, provide media design and media purchasing as well. An advertising company concentrates on the design and implementation of this ad, according to the media you use (e.g. newspaper, magazine, TV, poster).
Marketers can deliver research, strategy development, brand building and distribution support capabilities. A typical marketer will also be offering trouble-shooting, coaching and even coaching to help companies struggle with any part of the global media industry mixture. It can be advantageous to hire a media, advertising or advertising agency:
360 Degree Media we are a full-service media and advertising company, so we cannot help you with any of the above mentioned issues. To find out how an agent can be of use to you, please call us at +612 8302 4200 or click here.