Best Digital Banner AdsThe best digital banner advertising
There are 5 banner ads that we appreciate.
Any digital advertiser knows that your creators can design or interrupt your campaigns. We' ve already given advice on best practice in creativity, but what about some practical banner advertising greats? We' ve put together some of our latest favourite banner creations to help you get inspired. The display is neat and easy with an interesting picture and a set of contrast text.
Call to Actions is a vibrant, eye-catching colour that gently encourages you to " study" rather than "book now". "It' s a great way to get a good word out about the company. The Airbnb emblem is also conspicuous in the corners, but does not dominating creativity. This picture here is everything - a young pair of hands in the sea with a beautiful clear sea behind them.
It is the website and the key messages of the ad, which is a smart way to conserve time. And the only other item is the call to trade on a colorful knob that tells people to take a trip. All together, this results in a single, easy and efficient display. It is printed in fat and appears on a blank screen, but it is not printed in offensive fat.
Women's principal picture is convincing and is reinforced by the "magical" outbursts of stars. Text is small, but communicates a powerful messaging with authenticity (since 1976) and utility (your eyebrows magic changed). A call to trade is clear and contrasted with the picture to motivate the user to make a booking now.
After all, the top part of the logotype is prominently displayed so that the user can recognize the trademark immediately. The display is slightly darkier than our other samples, but the simplicity of the geometrical layout is pleasant to the eyes. This text provides a clear advantage - the top ten of BI trend for 2017 and encouraged the user to click.
It' s a striking logotype, so the user knows who is behind the story, but it' s subtile and focuses on the trend. Like the other ads we've placed, Samsung's lead is quite imaginative with a fat picture and minimum text. It mentions the name of the firm and the name of the products, but not too prominent to divert attention from the principal picture.
Eventually, Samsung selected an interesting call to trade - instead of using text, they simply have a pushbutton that looks like a "Next" or "More" key that you would see to browse through a web page, which means you will find out more by click. When you' re set to create your own persuasive creative people, first read our Creative Best Practices Guide to get all the advice you need to be successful.