Best Affiliate Marketing Programs 2015Best-of-Breed Affiliate Marketing Programs 2015
Top Affiliate Marketing Consultant 2015
I' d like you to meet these guys today. Any business or individual I highlight here has done an excellent job assisting our customers in starting and/or running their affiliate programs. He manages and runs affiliate programs on our joint client's behalf and does a great job. What's more, he's a great account manager.
Because I' m a partner of one of Brian's customers. He sent me an awesome "how to" email last weekend that took me through the best ways to advertise this great tool. A few and a half years later he sent out a "Weekly Leaderboard" which showed an ongoing contest among the latest affilates.
Extremely awesome motivator for those who collect cash (through affiliate links) for a good cause. Teaming up with prominent personalities and well-known professionals, they are able to present many top partners in your area. You know which affiliate programming strategy leads to the most leads. Click here to receive your participation - free of charge - in your affiliate programme.
When you open a new e-commerce shop.... or when you want to move your existing shop to another site... Shopify is a good choice. Tristan King at Shopify Ninjas is the man we help our user for Shopify. Tristan is the best valued Shopify Expert. He has also given personal help to many of our customers to set up a good looking Shopify shop.
And he knows how to promote and trade on-line. If you need a helping hand with website/shop designing, search engines optimisation (SEO), affiliate marketing, or anything else related to setting up and marketing an e-commerce shop, call Geoff. Register here for our partner programme.
Affiliate 5 Marketing Trends for 2015
In the last few years affiliate marketing has developed rapidly and this year it looks like it will be no exeption. 2015 will see many changes in the sector, from new ways of attributing and new boundaries in the field of mobility to unconventional partnerships and even expanding globally.
I' ve pinpointed five key issues to look for in 2015 and some best practice to consider when designing your affiliate marketing strategies. Attribute is a heated issue in any area of marketing, but especially in the affiliate area, given the complexity of the business. An increasing number of retailers are devising a system of appreciation that they use in-house to assess which relationships create value and which do not generate additional revenues.
They experiment with ever more sophisticated attribute modeling, such as multi-touch, time-decay attribute, and position-based attributes, and use remote networking and SaaS to harness them. In this year, we are looking for brand names that offer in-house attribute modeling for the compensation of their partner companies.
Wayfair took a big step in this regard last year by making its own allocation policies publicly available, making its affiliate programme more transparent, and telling its partners what they value. Retailers' new system will pay the last affiliate a user will click on before placing anything in the shopping basket, rather than the default rule of payment of a provision to the last affiliate a user will click on before making a buy.
By 2015, more dealers should start to project their in-house allocation model outwards. We have all learned how important the cell phone is for any marketing campaign, and affiliate marketing is no different. By 2014, the increase in wireless trading exceeded that of e-commerce as a whole. By 2015, all data flows from mobiles will surpass those from desktops.
In 2014, at one of the largest affiliate network, ShareASale, 25-30% of traffics and 15-18% of orders on Cyber Monday came from mobiles. Partner programs must ensure that they keep pace with the trends and that all of their key partners and creatives are optimised for the cell phone.
70% of consumers cannot close their wireless transaction without optimised wireless platform. And, according to Hubspot, 61% of consumers have a better view of a brand if they have a good phone viewing experience. It also opens up new possibilities for creating truly unparalleled relationships. One of the most thrilling are affilates who buy ad spaces in applications and cell phone game.
In fact, some affilates even develop portable applications specifically for merchant use. In 2014, traders saw the establishment of relations with non-traditional associates, as well as storm front programs that enabled them to work with colleges, non-profit organisations and other organisations that wanted to collect funds. Shutterfly, for example, has started a winning twinning programme that is helping school collect funds when they recommend Shutterfly's photobooks and calendar to clients.
Another succesful non-profit affiliate programme, AmazonSmile enables buyers to help non-profit organisations make every sale. Search for other resellers to expand their relationship with these kinds of non-traditional affilates through store front programs in 2015. In affiliate marketing, globalisation is still in the making, but many programs in Europe are trying to enter the US this year and the other way around.
Distributors who extend their range of products and services to other markets will seek to develop their partner programs with them. Different rules, the agency/network environment and the allocation from state to state pose a challenge, but are not invincible. Assign an independant agent who knows the new markets to administer your foreign programme and provide insights.
If you invest your advance efforts and your advance investment in the implementation of your programme, it will be worth it in the future. The times when affiliate marketing was seen as a second-class marketing medium by traders are over. Intelligent Marketers manage their affiliate programs more efficiently, identify high quality affiliates and reward those who attract new clients to the game.
Instead of a hands-on mindset, marketing professionals achieve the best results when they work with their partner companies to develop policies that work for their brands. That means we provide our partners with the contents, incentive and instructions to make sure your targeted clients find your work.